As announced by Mike Decker, over on thechipboard.com...
"The Hard Rock Hotel and Casino will be releasing a commemorative chip of our owner, Peter Morton, for the first and only time on Friday September 8th at 10:00 am. The chips are all $25 and 10,000 chips were produced. Numbers will be distributed at 9:00 am and the release will be at 10:00 am."

(scan courtesy of the Hard Rock Hotel & Casino, Las Vegas, NV)
At a release quantity of 10,000, I suspect that they will not sell out during the Friday release, perhaps not even in a month of Fridays!
However, kudos to the Hard Rock release process!
Jim (Gaming Ore) Follis